Marketing Presenter & Customer Retention Officer

Marketing Presenter & Customer Retention Officer

Job Purpose

Key Duties & Responsibilities

Marketing Presentation & Brand Representation

• Camera & On-Screen Presenting: Act as the lead presenter in promotional videos, advertisements, social media content, and product launch campaigns.
• Product Demonstrations: Confidently present and demonstrate company software products, business solutions, and new features to target audiences.
• Campaign Collaboration: Work closely with the marketing production team during recording sessions, preparing and rehearsing using approved scripts.
• Brand Ambassadorship: Maintain a professional appearance and deliver promotional messaging persuasively to elevate brand reputation.

Customer Retention & Relationship Management

• Client Retention: Maintain regular communication with existing clients, track subscription renewals, and drive retention initiatives.
• Customer Follow-ups & Reactivation: Follow up with current users to ensure satisfaction and execute strategies to reactivate dormant or inactive accounts.
• Feedback & Support Coordination: Collect client feedback and collaborate directly with the technical support team to resolve customer issues swiftly.
• Account Growth: Build long-term client relationships and identify upselling or cross-selling opportunities for company services.

Customer Engagement & Communication

• Communicate professionally via phone, WhatsApp, email, and approved channels.
• Conduct customer satisfaction checks, interviews, and testimonial sessions.
• Maintain complete and accurate interaction records in the company CRM system.

Required Qualifications & Skills

• Language Proficiency: Excellent verbal and written communication skills in both English and Swahili.
• On-Camera Confidence: Strong presentation, public speaking, and camera-facing skills.
• Technical Translation: Ability to explain complex software and technical products in simple, engaging terms.
• Customer Service: Strong relationship management and customer satisfaction skills.
• Digital Literacy: Basic understanding of digital marketing, social media platforms, and CRM entry.
• Experience: Previous experience in promotional presenting, advertising, customer service, or sales is a distinct advantage.

Required Competencies

• Confident, creative, and enthusiastic personality on and off camera.
• Customer-focused with exceptional interpersonal and relationship-building skills.
• Highly organized with strong time management capabilities.
• Willingness to quickly learn and master new software solutions and services.

How to Apply