Emploi Touramakhan

Senior B2B Marketing Manager

Bigblue

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Location
France
Area
Outside Africa — visa sponsorship (according to the posting)
Contract
Full-time
Field
Marketing
Published on
8 November 2026
Closing date
Not provided
Information not provided by the source

duration, work arrangement, salary, reference

seen on the original site on 8 November 2026 at 21:18 (Paris time) · location given by the source: Paris

Description


💼What your missions will be:
  • Own Bigblue’s Content Strategy: Develop and execute a content roadmap spanning customer stories, newsletters, landing pages, and high-impact video content.
  • Lead Social Media: Manage and grow Bigblue’s presence on both paid and organic channels, creating engaging campaigns that drive inbound product demand and brand awareness.
  • Project Manage ABM Initiatives: Coordinate cross-functional projects to support Account-Based Marketing (ABM) and demand capture for merchants ready to switch logistics.
  • Landing Page Development: Collaborate with designers and product teams to create and optimise landing pages that convert high-intent prospects.
  • Employer Brand: Partner with People teams to elevate Bigblue’s employer brand to attract top talent.
  • Performance & Analytics: track results, and optimise content and campaigns for maximum impact and ROI.

  • 📦What Success Looks Like:
  • A steady pipeline of inbound leads from content and social channels.
  • High engagement rates on video and social campaigns.
  • Bigblue is recognised for its thought leadership and strong employer brand in the logistics and e-commerce space.
  • Efficient project delivery for ABM and cross-team marketing initiatives.

  • 👨‍🎤You will succeed in this role if you have::
    • B2B marketing experience: At least 3 years of hands-on B2B marketing experience in a startup or scaleup.
    • End-to-end ownership: A proven track record of owning a marketing channel or initiative—from strategy and prioritisation to hands-on execution and measurable results.
    • Content quality & storytelling: A portfolio of high-quality content, copy, or video projects that demonstrates strong storytelling and measurable impact.
    • Channel experience: Hands-on experience with paid and organic social, newsletter strategy, and campaign optimisation.
    • Commercial judgment: Ability to connect marketing decisions to business outcomes, including qualified leads, opportunities, and pipeline—not just engagement or content output.
    • Strategic prioritisation: Ability to make clear trade-offs across audiences, markets, channels, and budgets, adapting your approach rather than simply repeating past playbooks.
    • Scalable ways of working: Experience building repeatable campaigns, distribution processes, or workflows, using AI and automation where relevant to increase impact.
    • Cross-functional influence: Ability to align Sales, Product, Design, and senior stakeholders around marketing priorities, without relying on formal authority.
    • Autonomy in ambiguity: Comfortable turning an unclear challenge into a focused plan, testing assumptions, and taking accountability for the outcome.
    • Communication: Excellent written and verbal communication skills in English and French. English is our shared working language.

    🎖️Nice to haves:
    • Commerce Fulfilment Knowledge: Working knowledge and understanding of e-commerce fulfilment processes
    • Know another language: Spanish, German or Italian are a plus

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    How to apply

    See the original listing.

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